Take a Lesson from the original masters of marketing: The Grateful Dead (article from hubspot.com)
Take a Lesson from the original masters of marketing: The Grateful Dead (article from hubspot.com)
Using real world case studies of Search and Affiliate integration, we will strike down the popular myths of search affiliates, and discuss how to integrate and improve ROI across both channels.
Note: the companies and positions listed above were current as of the time of the conference. Some of this information may have changed since then.
Steve Jobs announced today that Apple is releasing their own ad network called iAd.
“If you were wondering exactly what Apple had in mind with its acquisition of Quattro Wireless a few months back, the picture gets a little clearer today with the announcement of the iAd mobile ad platform alongside iPhone [...]
Very interesting article on what type of ads work on facebook and other social media networks by Christina Warren from Mashables.com.
“As time spent on social networking sites increases, advertisers are funneling more ad dollars into campaigns targeting users on those platforms”
Read full article : http://bit.ly/bVQjd3
SEO prenup. Is it necessary? Read about it in this blog posted by Ben Mckay of the search engine journal.
Without a doubt, without business interests helping an incoming agency to take over an account that you previously managed would be a whole lot easier. But with business interests in mind, [...]