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September 1, 2010

Google changed their ranking algorithm. Find out how it may effect you . Article from the search engine people.
“Exciting news from Google this past week – they announced changes in their ranking algorithm that makes it easier for users to find a larger number of results from a single site or domain…”
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September 1, 2010

Another good one from PPC Hero on how to use dynamic ads in Bing. Check it out.
“As the Bing/Yahoo merger nears, I thought it might be beneficial to talk about Bing.  If you are anything like us here at Hanapin, you have been working for the past two months (if not more) to [...]

September 1, 2010

What does you PPC ads say about you or your company?  Make sure you aren’t giving out the wrong impression, take a look at this great article from PPC Hero.

“PPC ads are like a first impression for your company or product. How you do want to come across – cheap, smart, desperate?  A potential [...]

September 1, 2010

An informative article from PPC Hero on how to efficiently manage your bids and CPA. Good read.
“That’s right, changing your bids isn’t something you want to spend a lot of time on, and if your goal is to reach a certain CPA (or CPL, CPS, CPO, etc.) it doesn’t have to take you [...]

August 31, 2010

Another good one from the ppchero.com about google adwords and managing your PPC campaigns more efficiently.

“The Google Adwords interface continues to become more and more user friendly. There is a section on the light grey bar under the main tabs within your account called Segment, and within that section there are multiple [...]